From falling behind to fully booked: Camp Kettlewood’s transformation. 🌲
How AboundLocal helped a boutique campground go from 50% behind bookings to 30% ahead — in just three months.
Services
Website
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Project overview
A boutique glamping resort with vintage camping trailers, glamping tents, and restored antique cabins — Camp Kettlewood blends nostalgia and nature for travelers seeking a comfortable, curated outdoor stay.
The challenge: navigating a full-scale merger
By late March 2025, Camp Kettlewood was 50% behind bookings compared to previous years. Their website didn’t showcase the beauty of their property, wasn’t optimized for search, and hard to book from. Their social media lacked a clear strategy, and paid ads weren’t converting.
Our Approach
Our Approach
1. Rebrand & Rebuild
We redesigned their brand identity and launched a modern, SEO-enabled website that captured their story and made booking effortless.
2. Booking System Upgrade
We transitioned their property to Lodgify, allowing them to manage all cabins, tents, and trailers through one platform — reducing confusion and freeing up time.
3. Social Media
We developed a new social media strategy, helping significantly grow engagement and followers resulting in new bookings.Â
The Results
- From 50% behind to 30% ahead (Year over year) within 2 months after relaunch
- 200% more wedding bookings for 2026 secured well ahead of schedule
- Lodgify booking platform that saves hours per week in management
- Improved guest experience and stronger brand identity online
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Ready to see what’s possible for your resort? Let’s build your next success story together.
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Ready to grow bookings and simplify your operations?
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